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Wednesday, March 23, 2011

The New "The" Bands

What the hell is up with bands named "Blank the Blank"? I mean, right now the radio is populated by bands like Young The Giant, Portugal The Man, Cage The Elephant, Foster The People. Was there some indie-rock conference where these sorts of things are decided, or is it further evidence of the pervasive hive-mind of American culture? Not only are these stupid names*, but any novelty that might have been derived from them has been completely obliterated by there being a billion other bands with the same darn naming structure. Instead of being the one crazy bunch of guys at the party wearing panda suits, there's, like, half the party in panda suits and everyone's just standing around shuffling their feet and mumbling about it sounding better when they were stoned, or something like that.

For what it's worth, Cage The Elephant is the best name of the bunch because it's evocative and can possibly spark some conversation about what the "elephant" is and why it should be caged. Foster The People is a stupid name because the band doesn't sound even remotely as revolutionary as the name would suggest. They're basically warmed over Peter, Bjorn, And John. But Young The Giant's song "My Body" has been playing on constant rotation in my head for about two weeks, and Portugal The Man has a song that's preety alright too.

*Mainly because they're awkward to say, and hard to remember, which are two of the cardinal sins of band naming. Yes, I am aware that Oblivion is a stupid name. We knew it at the time, but were loathe to change something we'd spent years building into a mini-brand.


Patrick said...

Here's another for you - Blank Blank and the Blanks:

Stephen Malmus & the Jicks
Grace Potter & the Nocturnals
Edward Sharpe & the Magnetic Zeros

There's more I can't think of at the moment.